Scrapbook of Frederick Loeser & Co. wallpaper advertisements

Collection Type

  • Manuscripts

Date

1941-1942

GUSN

GUSN-375825

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Description

Scrapbook of advertisements for wallpaper at Frederick Loeser & Co. department store between June 1941 and August 1942. Advertisements appear to have been cut out of various Brooklyn, N.Y. newspapers and are annotated with the dates the advertisements were run, there print size, and price details. Also contains three loose sheets; one internal memo for department managers regarding current store sales and two merchandise plan records. The scrapbook is about halfway completed. The identity of the scrapbook's compiler is unknown, but likely worked for Loeser & Co.

Details

Descriptive Terms

wallpapers
advertising
newspapers
business (commercial function)
scrapbooks
advertising

Physical Descrption

1 scrapbook; 12 1/2 x 12 3/4 inches

Collection Code

MS004

Collection Name

Scrapbooks collection

Reference Code

MS004.063

Acqusition Type

Gift

Places

Brooklyn (New York City, New York state) [borough]

Record Details

Material Type

scrapbooks
advertising

Other Organizations

Frederick Loeser & Co.

Description Level

Item

Historical/Biographical Note

Historical/Biographical Note

Frederick Loeser & Co. was a department store in Brooklyn, New York in operation from 1860 to 1952. The flagship store on Fulton Street was one of the largest department stores in Brooklyn, and eventually the company opened satellite storefronts in Bay Shore and Garden City, Long Island. The company folded in 1952 following a post-WWII decline in profits.

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